The location is well-situated, with easy access to the city. It's a convenient spot for those traveling for business, especially since it's close to the Azca area. The staff is friendly and helpful, and some reviewers have mentioned receiving good service from employees like Laura and Rosany. The business offers a range of vehicles, including premium brands, and has a relatively simple rental process. Some customers have had positive experiences with the mobile app and online reservation system. However, there have been some issues with communication and customer service. Some reviewers have reported difficulty getting their deposit back after returning a vehicle, and one person had to wait over 40 days to resolve the issue. Another customer was charged for damages to a vehicle without being provided with clear documentation. A few reviewers have mentioned that the physical location could be improved, with some noting that it's a bit small and lacks seating for waiting customers. The business seems to be innovating in terms of technology, with features like NFC mobile payments and an online reservation system. However, there is room for improvement in terms of customer service and communication.