The business is located in Building 23, Calle de Sta Engracia Street, Madrid City. It's a financial service provider, specifically an insurance agency that specializes in online car insurance. Prima is an insurtech that operates in Italy, the UK, and Spain. It's backed by iptiQ (Swiss RE), which guarantees its reliability and experience in the industry. The business is wheelchair accessible, and clients can contact them through their website or phone number +34919017999. Prima Seguros is a co-brand associated with the business.The client's experience is generally positive, with many praising the ease and speed of the online contracting process. They appreciate the affordable prices and consider Prima to be a good option for car insurance. However, there are a few issues with communication, particularly with regards to claims and customer support. Some clients have reported difficulty in getting in touch with the business or receiving a response to their queries.One client had a particularly poor experience, citing issues with a claim that was not resolved for over a month, and they were also dissatisfied with the communication from the business. Another client mentioned that they had to contact the business multiple times before getting a response, and they were not impressed with the service.Overall, while Prima seems to offer competitive pricing and a user-friendly online contracting process, there are some issues with customer support and communication that need to be addressed.It is worth noting that the business has a 3.7 rating on third-party ratings, which suggests that some clients are not entirely satisfied with their experience. However, the majority of clients have had a positive experience, and the business is generally well-regarded for its affordability and convenience.